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New lessons for back-to-school season

New lessons for back-to-school season

Stocking up on school supplies and choosing a first-day outfit are rites of passage for many consumers and their children. For online retailers that sell those products, back-to-school season is a key period that involves doing their homework on product selection and marketing. Fledgling children’s apparel e-retailer Kidbox enters its second back-to-school shopping season this […]

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