How Cleveland Clinic connects with patients via social media
Mark Brohan
Ambitious social media drives patient engagement at Cleveland Clinic
Cleveland Clinic has about two million followers on Facebook and 900,000 on Twitter, and is also active on Pinterest and Instagram. At many hospitals patient engagement—a popular industry term for how providers and patients can work together to improve an individual’s health—means using social media to promote the facility’s physicians, areas of specialization and what’s […]