For UK-based ASOS, mobile drives a surge in US sales
Jessica Young
British web-only apparel merchant ASOS PLC Holdings reports a 61.8% surge in retail sales to consumers in the United States for the first half of its fiscal 2017. Executives attribute the gain, in part, to heavy customer engagement via mobile usage and a new digital platform. U.S. sales reached 124.3 million pounds ($154.78 million) for […]