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Shopping in another dimension

Virtual reality as an online sales channel may not take off in 2017. Or in 2018. Or ever. Wayfair Inc. knows this but the home furnishings e-retailer is investing in the bleeding-edge technology anyway. It’s a long-term investment, says Mike Festa, director of Wayfair Next, Wayfair’s research and development lab. This way, if or when […]

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