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Advertising technology vendor Criteo plans to buy HookLogic

Advertising technology vendor Criteo S.A. is looking to broaden the services it offers retailers and other advertisers by buying HookLogic Inc., a vendor whose technology places targeted ads on the websites of such retailers as Wal-Mart Stores Inc. and Target Corp. HookLogic enables online retailers to earn revenue from ads placed on their e-commerce sites and advertisers […]

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