Site icon Digital Commerce 360

Low ratings are better than no ratings on Amazon

Low ratings are better than no ratings on Amazon

A one-star rated product listed on Amazon.com Inc.’s site sells better than a product with no reviews or ratings at all, said Chad Brandon, key account manager of Amazon for athletic footwear manufacturer Asics. When it comes to new products on an online marketplace, reviews matter more than price, said Fahim Naim, founder of e-commerce […]

Exit mobile version