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Men’s casualwear e-retailer Chubbies boosts its loyalty game

How Chubbies uses social media to build its brand

Men’s casualwear e-retailer Chubbies Shorts says revenue from customers’ repeat purchases has jumped 70% since it automated its loyalty program a year ago, the company says. Chubbies, which doesn’t disclose its revenue and declined to give order volume numbers, has used the automated system to cycle through 200 gifts aimed at rewarding customers’ first and […]

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