Samsonite packs a two-pronged e-commerce strategy for China
Frank Tong
Just as a traveler may need more than one kind of suitcase for a long trip, luggage maker Samsonite International S.A. is employing more than one strategy for selling online in China. The company is selling a lot of its mid-level American Tourister line of luggage—150 million Yuan ($24.2 million) in 2013, Samsonite China business […]