How a change in e-retailer Stemfinity’s checkout process helps its revenue
Zak Stambor
Educational products e-retailer Stemfinity’s revenue nearly tripled after it moved from global payments processor 2Checkout’s hosted checkout to a system the vendor offers that allows a consumer to complete his order on Stemfinity.com. The change means that when a shopper clicks to check out on the retailer’s page he isn’t moved to a 2Checkout page. […]