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e.l.f. cosmetics puts a new face on for mobile shoppers

Traffic to e-retail site EyesLipsFace.com stemming from iPhones Nov. 27 through Dec. 12 soared nearly 600% year over year, beauty products chain retailer e.l.f. cosmetics reports. More important, revenue from iPhone visits has jumped 500%. What’s helping is the fact that customers no longer need to try and navigate the full e-commerce site on their […]

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