Mobile chief predicts 40% of Wal-Mart’s holiday web traffic will be mobile
Bill Siwicki
40% of shoppers visiting Wal-Mart Stores Inc. electronically this holiday season will do so on a smartphone or a tablet, says Gibu Thomas, senior vice president of mobile and digital strategy. That’s close to three times the percentage of mobile traffic from the 2011 holiday season, he says. Wal-Mart is seizing this mobile opportunity by […]