OnlineShoes.com hikes up conversions with ratings and reviews
Paul Demery
Visitors to OnlineShoes.com’s product pages who click into consumer reviews are more than twice as likely as non-clickers to buy, says Jimmy Healey, the retailer’s senior manager of social media and e-commerce. “Shoppers on product detail pages who click to read reviews are 119% more likely to convert than those who don’t,” he says. He […]