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Scant details and poor-quality images can drive away online shoppers

Online shoppers like to get a good deal, but they also want to know for sure what they’re getting. Among U.S. consumers, 46% will not buy a product—online or in store—if the retailer doesn’t provide in-depth details online, according to survey results from ecommerce technology provider Salsify Inc. Also, 30% of U.S. shoppers say they […]

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