What B2B does—and doesn’t—have in common with B2C ecommerce

Despite the steady shift to electronic channels for transactions between businesses, it’s important to make clear the big difference between the evolution of B2B ecommerce compared with online shopping by consumers, according to data and analysis contained in the recently published  2019 U.S. B2B Ecommerce Market Report. A $1 million purchase of medical equipment by … Continue reading What B2B does—and doesn’t—have in common with B2C ecommerce