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Why digitally native brands keep opening physical stores

(Bloomberg)—Stores are so 20th century. At least that’s what many online brands believed. Companies like Warby Parker (No. 174 in the Internet Retailer 2018 Top 1000), Bonobos (owned by Walmart Inc., No. 3) and Casper (No. 132) didn’t need physical locations to win over millennials and steal market share; a well-designed website was more than […]

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