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A veteran ecommerce marketer steps down at Overstock.com

A veteran ecommerce marketer steps down at Overstock.com

A high-profile retail marketing executive with a long track record in ecommerce is leaving one of the oldest and most recognized online retailing companies.

Angela Hsu has stepped down as chief marketing officer at Overstock.com, which acquired the intellectual property assets of bankrupt retail chain Bed Bath & Beyond in June for about $21.5 million.

Angela Hsu

Overstock president Dave Nielsen has taken on Hsu’s responsibilities while a search for a new CMO gets underway. Hsu joined Overstock as CMO in March 2022. Hsu is leaving Bed Bath & Beyond and Overstock to pursue new opportunities.

“It’s been a pleasure being the CMO transforming Overstock.com into a 100% home furnishing retailer in 2022 and swiftly relaunching as the new online Bed Bath & Beyond in August 2023,” she says in a post on her LinkedIn page. “Now that this incredible period is a fait accompli, it’s time for me to refocus on one of my other passions: growing companies at the strategic level via board director roles.”

Overstock loses Hsu and her ecommerce background

Hsu has a long history as an ecommerce and retail marketing executive. Before joining Overstock, she worked for 19 years as senior vice president of marketing and ecommerce at lighting retailer Lamps Plus.

As chief marketing officer for Overstock, Hsu made $842,557 in total compensation in 2022.

Overstock.com ranks No. 50 in the Top 1000. The database is Digital Commerce 360’s ranking of the largest North American online retailers. Bed Bath & Beyond ranked No. 47 prior to its bankruptcy.

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