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Ulta says overhaul of digital experiences paid off with increased sales

Ulta Beauty announced sales were up in the fourth quarter and the year in part due to a successful digital transformation. Sales for the quarter ended Jan. 28 totaled $3.2 billion, an 18.2% increase year over year. Full year sales were up 18.3% to $10.2 billion. The beauty company did not break out ecommerce sales […]

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