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Europe’s B2B ecommerce journey is just getting started

Europe is surely—but slowly—embracing B2B ecommerce. The data lags by nearly two years but as of 2019, European companies and organizations were conducting about 20% of business-to-business sales electronically, including about 13% via electronic data interchange and 7% through websites and apps or both. Those are two key takeaways from the 2020 survey of information […]

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