Conversion rates for online flower retailers hit their peak Feb. 12 and Feb. 13 in preparation for Valentine’s Day, according to exclusive data from marketing analytics firm Jumpshot. 1-800-Flowers.com Inc.’s 1800flowers.com had a whopping 24.6% average desktop conversion rate on Feb. 12 and 24.0% conversion rate on Feb. 13, which is roughly 30% higher than its […]
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