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A pricing tool helped Swanson Health boost its sales and profit

Swanson Health Products needed a more hands-off repricing tool, says Patrick Yatskis, the nutrition supplements retailer’s senior digital marketing manager. Swanson Health sells around 20,000 SKUs on its ecommerce site, SwansonVitamins.com, as well as on Amazon and other online marketplaces. Only about 20% of the items Swanson sells are private label products, which means that […]

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