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How Bombas steps up and handles a 1,633% spike in orders

A five-minute segment on the TV show “Good Morning America” resulted in about 16 times the typical number of orders for web-only sock retailer Bombas. Bombas typically handles 1,500 to 2,000 orders a day, but that number spiked to 26,000 on Oct. 5, the day of the morning show segment, says Drew Morrison, operations manager at […]

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