Customized fabrics retailer Panólatras is hoping to grow its business via interacting with shoppers on their smartphones. The Brazil-based web-only retailer launched in January 2017 selling print-on-demand fabrics. Panólatras uses a drop-ship model, so it does not hold any inventory. While the retailer can produce a large amount of fabric, Panólatras’ value proposition is that […]
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