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Amazon’s newest tool lets marketers create contests

Pick a prize, any prize. Amazon.com Inc., No. 1 on the Internet Retailer 2014 Top 500 Guide, has launched Amazon Giveaway to help companies and individuals set up sweepstakes in which they give away Amazon merchandise. Amazon says it is targeting authors, artists, nonprofits, brands, bloggers and social media gurus to create a giveaway from […]

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