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E-retailer Vitacost.com eyes a possible sale

At the same time it disclosed year-end numbers to Wall Street yesterday Vitacost.com Inc. also revealed it’s evaluating various strategic options, including a possible sale.

Vitacost.com, a web-only retailer of vitamins, supplements and diet products that’s No. 87 in the 2013 Internet Retailer Top 500, has retained New York investment banking firm Jeffries LLC to help the company evaluate its various options including “a sale of the company, a business combination transaction or continuing to operate the company as an independent entity.”

Despite the news that a company sale is being considered, Vitacost.com isn’t releasing any specific comments as to why it’s looking at various deals and combinations and didn’t set any deadlines for a decision.

For the year ended Dec. 31, Vitacost.com reported:

For the fourth quarter:

“Vitacost.com ended the year with a strong fourth quarter as we delivered solid revenue growth, while also substantially improving our operating performance,” says CEO Jeffrey Horowitz.

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