James Melton is a research analyst at Digital Commerce 360. His main task is to put data in context for readers – in the form of research reports, along with website and magazine stories. A long-time business writer and editor, he started out covering local business in the Detroit area. James has a B.A. in journalism from Wayne State University.

Peter is a well-known industry expert in eCommerce and omni-channel technology, having previously held the role of Vice President and Principal Analyst at Forrester Research where he spent 5 years leading Forrester’s global research on digital commerce technologies, helping to challenge the thinking and lead change for eCommerce executives undertaking major digital transformation and commerce technology programs.Today, Peter leads commerce strategy for Adobe, where he oversees the strategic vision for Adobe’s commerce solutions in both the commercial and enterprise segments.  Peter has extensive experience working with an ecosystem of eCommerce technologies, including eCommerce platforms, mobile commerce solutions, content management, web analytics, search engine marketing (SEM), search engine optimization (SEO), digital asset management, payment systems, and social media, to name a few. He has more than 18 years of experience in eCommerce and web technologies.

James Risley is a research analyst at Digital Commerce 360, helping to gather data and identify trends in the world of e-commerce. He also covers web-only brands selling directly to consumers, along with other emerging retailers selling online. He also usually spends too much time researching products before making a purchase and has the worst lawn on his cul-de-sac. He previously covered the tech boom in Seattle and has a M.S. in Journalism from Northwestern University.