A successful relationship between B2B ecommerce companies and their customers hinges on digital experience – and this webinar will demonstrate why.
Learn how B2B sellers of all size can build a highly successful—and personal—relationship with B2B buyers by focusing on the digital user experience, taking new and repeat buyers and turning them into loyal, long-term customers.
This webinar, led by Ahmed Marzouk from CleanerSupply.com along with Ed Kennedy from Episerver, will detail the business process and ecommerce technology strategic plan CleanerSupply.com used to create a successful ecommerce site that meets and exceeds the wants and needs of customers.
In this webinar, you will learn:
- How to build a digital commerce user experience that stands out and keeps buyers coming back
- How a single cloud platform best serves the needs of internal and external stakeholders
- What it really takes to digitize and personalize the B2B buyer experience
- The importance of mobile-first, rather than mobile-responsive, navigation optimized for customers in the field
Ahmed Marzouk, Director Of Information Technology, Cleaner's Supply, Inc
I have been with Cleaner’s supply for almost ten years and have roughly 15 years of high level management experience all together in several field such as procurement, supply chain, distribution, information systems and technology. I have been the director of IT for three years and have been utilizing EpiServer since we started the migration from our old platform in early 2018.
Ed Kennedy, Senior Director, Commerce, Episerver
Ed Kennedy has spent the last 9 years designing and implementing ecommerce platforms for consumer brands, b2b manufacturers and wholesale distributors. As a Senior Director of Commerce at Episerver, Ed is responsible for successful adoption of the Episerver platform by customers. Previously, Ed held leadership positions at eCommerce Agencies such as Gorilla Group, Guidance, and Luminos Labs implementing Episerver Commerce, Magento, and SAP Hybris.
Mark Brohan, Director of B2B Research, Digital Commerce 360 B2B
Mark Brohan is director of B2B research for Vertical Web Media and author of its upcoming research report, “The Manufacturing 300.” Previously he was vice president of research for Internet Retailer and editor of Internet Retailer’s Top 500 Guide and related research publications. Prior to re-joining Internet Retailer in 2005, Mark was managing director of The Brohan Group, a full-service business publishing consulting company. He also held leadership positions in print and web product business development for Faulkner & Gray, a subsidiary of Thomson Corp., as web publisher and editorial director for DM Review magazine and its two web sites, and as founding editor of Faulkner & Gray technology magazines including Internet Retailer.
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