With the US B2B online commerce market expected to grow significantly, sellers cannot ignore the value in creating streamlined, customized experiences for business buyers.

Join this webinar to gain a first look at “B2B Embraces Its Omnichannel Commerce Future,” a June 2018 CloudCraze-commissioned study conducted by Forrester Consulting that surveyed 315 eCommerce and sales strategy decision makers on their approach to omnichannel B2B commerce.

Hear the latest trends for meeting buyers’ digital demands and learn the top five things you can do today to leverage online selling to drive growth.


John Bruno, Senior Analyst, Forrester

John helps eBusiness & Channel Strategy Professionals assess, improve, and optimize B2B and B2B2C eCommerce and configure price quote (CPQ) technologies and strategies. As the lead author of Forrester’s 2018 B2B eCommerce playbook, John provides a unique lens for businesses to learn how to improve sales outcomes in today’s digital age. He is an advisor to many Fortune 1000 companies, is widely quoted in major industry publications, and frequently speaks at conferences on customer engagement strategies, channel partner enablement, and digital transformation.

Andy Peebler, Vice President, Strategy | B2B Commerce, Salesforce

Andy is the Vice President, Strategy for B2B Commerce at Salesforce. Born from the CloudCraze acquisition and built natively on the Salesforce Platform, Salesforce B2B Commerce delivers robust B2B commerce functionality to help companies generate online revenue fast, easily scale for growth, and stay 100% connected with your customers. Prior to CloudCraze, Andy spent 15 years in various leadership positions at digital agencies and SIs.  He led GTM for Digital Platforms at Accenture in North America, and helped found and build Acquity Group, once a Top 5 standalone digital agency in the US.  Having started his career as a developer and played a wide variety of roles on eCommerce and digital marketing platform implementations over the past 20 years,  Andy has a broad perspective on how to drive value from eCommerce and digital marketing programs.

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