Top 500 Analysis Report | More Info

What you can expect to learn?

Here are some of the things you can learn from this report:

  • How the 500 leading North American retailers rank by online sales, 1 to 500
  • The Performance Score of each of the Top 500, a rating exclusive to Internet Retailer that takes into account a retailer’s online growth, how well it competes online with competitors in its category, and its mobile and social prowess.
  • Online sales as a percentage of total retail sales in 15 merchandise categories
  • An in-depth look at Amazon’s sales growth, selection and sales by category
  • Effective strategies for competing against Amazon
  • How a few store-based retailers are bucking the trend and growing web sales quickly
  • Which five big companies dragged down Top 500 growth online
  • How fast-growing newcomers are differentiating themselves from giants like Amazon
  • Which merchandise categories are growing the fastest online? Which ones the slowest?
  • How many store-based retailers are adopting such omnichannel strategies as shipping web orders from stores
  • How many shoppers belong to Amazon Prime, their demographics and what they buy
  • Which Top 500 retailers have been acquired, by whom and why

Who would benefit from this report?

Types of business professionals who have purchased this report in the past:

  • Owners, e-commerce directors and marketing executives at any retail business
  • Organizations that invest in retail businesses
  • Consulting firms that advise retailers
  • Vendors that sell technology and services to retailers

How can this information help my business?

Here are some ways this report can help your business move forward:

  • Retailers of all kinds can benchmark their online sales growth against similar companies (web-only, retail chain, cataloger, consumer goods manufacturer) and against retailers selling similar merchandise
  • The rankings allow for a comparison of any retailer to others in its category, by rank and by Internet Retailer’s proprietary Performance Score that assesses a retailer’s overall e-commerce success
  • By describing strategies that are working—and not working—in retail today
  • By providing background on growth in online versus total retail sales, and the kinds of companies that are growing the fastest
  • Understanding the product categories that are growing fast online, and those that are not, can help you make decisions on what to sell and how
  • Retail chains can learn which omnichannel strategies competitors are employing to fulfill online orders more effectively and to sell more to store shoppers equipped with data from web research


Back to 2017 Top 500 Analysis Report