2020 Online Food Report

In-depth analysis of the food and grocery industry and the effects of the coronavirus
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2020 Online Food Report

2020 has changed the face of food ecommerce—likely forever.

With the coronavirus causing panic buying, lower in-store inventory and cautious consumer shopping at physical locations, consumers have significantly transformed their buying habits. In fact, 31% of U.S. shoppers reported being likely to continue using online grocery pickup or delivery once the pandemic is over, 20 percentage points more than the 11% of consumers buying online prior to COVID-19.

The food and grocery industry has made a massive shift since its 3.3% total sales growth in 2019, totaling $1.25 trillion, up from $41.37 billion in 2018. Ecommerce represented only 4.3% of those sales, though the online market itself grew 30.7% in its own right.

The just-released 2020 Online Food Report reveals new insights into grocery ecommerce, while examining the changing—and complicated—coronavirus landscape of food sales.

View the table of contents for full details on what’s included in the report.

What’s included in the 2020 Online Food Report:

  • An overview of the online grocery market including total sales and growth
  • Detailed analysis of the leading online grocery retailers and subcategory analysis including market share and demographics
  • Exclusive consumer insights into online grocery behavior and expectations
  • Breakout sections on omnichannel changes, Amazon and Walmart
  • A look at the impact of COVID-19 on online grocery so far

48%

Percentage of online grocery buyers that have ordered groceries online at least once a week during the pandemic

$1.25 trillion

Total sales of grocery merchandise sold online and offline in 2019

70.1%

Mass merchant share of the online food market

What you get

Online Food Report

In-depth analysis of the food and grocery industry

  • Online Food Report

    View Table of Contents

  • The rankings, web sales and growth figures of the 33 largest online food retailers in North America
  • 30+ charts and tables about the online food business
  • Analysis of Amazon’s market share and strategies for keeping pace
  • Breakdown of benchmark performance stats by subcategory
  • Report PDF $399

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  • Online Food Report
  • The rankings, web sales and growth figures of the 33 largest online food retailers in North America
  • 30+ charts and tables about the online food business
  • Analysis of Amazon’s market share and strategies for keeping pace
  • Breakdown of benchmark performance stats by subcategory
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    Top 500 Basic

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Ultimate Intelligence Package. Includes all Gold Membership benefits and access to our Basic Plus Database packages.

  • Online Food Report
  • The rankings, web sales and growth figures of the 33 largest online food retailers in North America
  • 30+ charts and tables about the online food business
  • Analysis of Amazon’s market share and strategies for keeping pace
  • Breakdown of benchmark performance stats by subcategory
  • Access to All Reports Published
  • Access to All Charts & Data
  • Online Database Access

    Top 1000 Basic Plus and all International Databases

  • $4995/year

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Upgrade to our Gold and Platinum membership plans to unlock the intelligence and in-depth analysis of all of our research reports yearly. Gold and Platinum members gain access to all published research reports, paywall content on the site (includes charts and data), and Online Databases*, which rank, profile and include data on over 2,500 e-retailers globally. (*Gold and Platinum plans include different database packages)

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Editions
Number of licenses:

Gain access to our full library of research reports with our Premium Memberships and unlock all charts and infographics, ecommerce rankings, and databases. Learn more about our 360 Premium Memberships.