Convenience is now the primary driver of online food shopping, according to Digital Commerce 360’s research, with most consumers citing time savings (61%), convenience (57%) and avoiding long lines in stores (46%) as the top reasons. Avoiding trips to the store because of concerns about COVID-19 was the fourth-place motivation, cited by 38% of respondents.

In 2021, grocery-selling retail chains continued expanding the availability of curbside pickup and same-day delivery. At the same time, investors generously funded grocery retailers like Gopuff, which operates from small, store-sized distribution centers and delivers orders in as little as 30 minutes.

The 2021 Online Food Report provides a detailed analysis of the continued effects of the pandemic on the online food and grocery markets. This report includes detailed case studies on Walmart, Amazon and other emerging online grocery leaders and their plans for faster grocery delivery programs.

View the table of contents for full details on what’s included in the report.

Release Date: November 2021