The Paradigm B2B Combine, a report launched this week by consultant and author Andy Hoar, borrows from the sports world to review B2B ecommerce technology products from 13 vendors and score each product according to its performance.
Adrienne Hartman, director of ecommerce and campaign sales at J. J. Keller & Associates, will talk about how digital helps unite operations across a company’s multiple brands at B2B Next this fall.
Industry expert and author Brian Beck tells how B2B companies can avoid the fate of merchants like Sears in his forthcoming book, “Billion Dollar B2B Ecommerce.”