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How retailers and brands are responding to the coronavirus outbreak and what they’ve learned

There was no playbook for responding to a global pandemic, but retailers and consumer good manufacturers had no choice but to make tough decisions on the fly to protect customers and employees, while also keeping their businesses going. We interviewed 9 retailers and brands and uncovered inspiring examples of innovation and empathy that other companies can learn from as we all navigate the uncharted waters of the pandemic.

Compliments of Salesforce

 

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