As 2020 comes to a close, there are two certainties regarding the future of B2B marketplaces. One certainty is that marketplaces of all kinds—including commercial platforms run by Amazon.com Inc., eBay Inc. and Alibaba Group, and highly specialized industry-specific marketplaces and other platforms that digitally link together business buyers and sellers—emerged this year as a mainstream digital commerce sales channel and growth driver.
The other certainty is that the speed at which B2B marketplaces are growing and proliferating is in large measure driven by the sea change COVID-19 continues to have on business-to-business ecommerce.
This third part of a three-part series — “The 2020 B2B Marketplace Report Series” — looks in-depth at the trends and data driving growth in B2B marketplaces including exclusive projections by Digital Commerce 360 B2B on the size of the U.S. B2B Marketplace market.
The 24-page report analyzes the latest B2B marketplace trends. It explains how and why B2B buyers of all sizes are turning to marketplaces to purchase products and services no longer available through traditional sales channels, and it reveals why digital business is booming on rapidly expanding commercial and industry marketplaces.
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