Companies / Groupon Goods

#27
Rank in U.S.
Performance Score:
50 out of 100

In October 2016, Groupon announced plans to acquire its struggling rival, LivingSocial Inc. Both companies started out as online daily deal marketers for local merchants but have since expanded their businesses to include online retailing with Groupon Goods and LivingSocial Shop. The move comes amid Groupon’s push to “streamline and simplify” its business. For example, it now operates in 26 countries, down from 47 in 2015, with plans to further reduce its footprint. Groupon also has been pushing to reduce what it calls “empty calories,” or its low- to negative-margin products that drive short-term increases in revenue but little in the way of healthy, long-term customer behaviors or profits.

Headquarters

600 W. Chicago Ave., Suite 400, Chicago IL 60610

Parent Company

Groupon Inc.

Merchant Type

Web Only

Merchandise Category

Mass Merchant

Website

Groupon.com/Goods
Year Launched: 2011

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Our Groupon Goods Coverage

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