Consumer brand manufacturers are invested heavily in selling on Amazon
Digital Commerce 360 Staff|
Consumer brand manufacturers are clearly invested in selling on Amazon. But, they show less enthusiams for Walmart Marketplace (No. 11) or Tmall. When Digital Commerce 360 compared the overall performance of Top 1000 retailers that sell on marketplaces versus those that do not, the difference was compelling. Selling on marketplaces correlated to higher overall growth in online sales.
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