The last 12 months have been a year in flux for many B2B sellers. COVID-19 in 2020 made ecommerce a “feast or famine” situation for B2B sellers, meaning some segments such as healthcare flourished others such as steel showed little to no growth online because of shuttered factories. But new data from a survey of 100 sellers shows that many sellers ended 2020 in growth mode for digital commerce sales.
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