You’ve seen the stats about voice assistants. Nearly one in five U.S. adults had one in their home last year. Half of all searches will be voice-based by 2020. More than 100 million Alexa-enabled devices have been sold. Sounds impressive. But despite the hype about voice-enabled devices powering the next wave of conversational commerce, the … Continue reading ‘Alexa, why aren’t people using you to shop?’