Retail is rapidly changing.

In 2015, for example, e-commerce accounted for 34.4% of U.S. retail sales growth, according to Internet Retailer’s analysis of U.S. Commerce Department data. That’s a marked cry from last year when U.S. e-commerce sales accounted for more than a 42% share of total retail gains.

As e-commerce grows and evolves, new technologies such as artificial intelligence are taking hold. Those changes will undoubtedly be a topic of conversation at Shoptalk, which will take place March 6-9 in Las Vegas.

To examine how the show, which is in its fifth year, is evolving, Internet Retailer recently sat down with Zia Daniell Wigder, the show’s chief global content officer. Among the topics discussed were Shoptalk’s launch of Core Curriculum, a set of sessions that aim to cover fundamentals of retail, and Tabletalks, which are interactive peer-to-peer roundtable discussions.

 

IR: How has Shoptalk’s content strategy evolved?

ZDW: While our agenda changes every year, we always adhere to two key tenets as we build it out. First, the content team at Shoptalk weaves together a tight narrative that covers all the key trends in how consumers discover, shop and buy. Second, our speaker lineup…

To get immediate access to the rest of this article and thousands more, sign up for a free Strategy Membership using the Join for Free button below. If you’re already a member, please sign in.

Want to read more? Unlock Free Strategy Membership