The toy retailer appoints head of American Eagle Outfitters’ digital technology to oversee IT and digital operations as it takes its e-commerce platform in-house.

Toys ‘R’ Us Inc. said Monday it has hired American Eagle Outfitters digital technology head Lance Wills to the newly created position of global chief technology officer, effective June 13.

Wills will oversee the retailer’s information technology and digital operations, including web stores, mobile websites, mobile apps and in-store pickup, ship from store and ship to store functions, a Toys ‘R’ Us spokeswoman says.

Wills, who will be an executive vice president, will report to chairman and CEO Dave Brandon. He comes to Toys ‘R’ Us from his job as vice president, global head of digital technology at American Eagle Outfitters, where he leads online and in-store technology groups for the apparel retailer and its subsidiary brands. Toys ‘R’ Us is No. 35 in the Internet Retailer 2016 Top 500 Guide; American Eagle is No. 63.

The appointment comes as Toys ‘R’ Us works to take its e-commerce platform in-house later this year after a decade of outsourcing web sales to the former GSI Commerce, now Radial. Earlier this month the retailer hired Phil Newmoyer as chief information officer and a senior vice president to oversee its information technology in the U.S. and internationally. Newmoyer will report to Wills, the company said.

The retailer also is expanding its online capabilities in China, which has become one of its fastest-growing markets. In March, Toys ‘R’ Us Inc. said more than half of the 100 stores it operates in China will be equipped to fulfill online orders by April.

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