IRVINE, Calif.–Local Corporation (NASDAQ: LOCM), a leading local advertising and technology company, today announced the release of version 1.5 of its Havvit local shopping app for iOS 7-enabled devices, powered by the company’s Krillion local shopping platform.
The latest version of the top app incorporates Krillion’s StockCheck technology, which provides real-time inventory availability, and tells shoppers if the product they want is in stock and available at nearby stores. It also includes Krillion’s smart price comparison feature that alerts shoppers if the product they are looking for is available at a lower price from another retailer nearby.
New key features, powered by Krillion, include:
- Real-time product inventory availability with map view
- Dynamic “Best/Better” price comparison badges
- Simplified store, category and price filters
“Product shopping research on smartphones accelerated 114 percent year over year from 2012 to 2013, with the majority of shoppers checking product pricing and availability1, making it even more important to give these ready-to-buy shoppers the critical information they need to make smarter purchase decisions,” said Michael Sawtell, president and COO, Local Corporation.
“One of the first shopping apps of its kind designed for iOS 7, Havvit delivers a highly personalized and intuitive shopping experience using our patented Krillion local shopping platform, which aggregates shopping content from 90 of the top 100 retailers,” added Sawtell.
Havvit supports on-the-go consumers, allowing them to track savings, compare prices and find products nearby, all from their pre-selected favorite stores and brands. Download the free, iOS 7-compatible Havvit app from iTunes (http://bit.ly/1d8Y111).
The company will be showcasing the new version of Havvit and other exciting initiatives at ad:tech San Francisco (booth #2418), March 26-27, 2014.
To learn more about Havvit, visit: http://www.shophavvit.com.
About Local Corporation
Local Corporation (NASDAQ:LOCM) is a leading local advertising and technology company that connects businesses with approximately a million online and mobile consumers each day using a variety of innovative digital advertising products. For more information, visit:http://www.localcorporation.com.
1 Local Corporation and the e-tailing group, September 2013
IOS is a trademark or registered trademark of Cisco in the U.S. and other countries and is used under license.
Forward Looking Statements
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Contacts
Investor Relations and Media Relations:
Local Corporation
Cameron Triebwasser, 949-789-5223
[email protected]